A ritual-based psychodermatology brand that connects personal-care with self-exploration.

Women-led beauty brand to curate intentional rituals that inspires confidence + worthiness.

Junior Art Director, Social Media + Influencer Manager

Role + Skills

SOCIAL MANAGEMENT πŸ“…

πŸ‘‰ Plan Selfmade’s monthly postings on social channels (Instagram + TikTok)

πŸ‘‰ Manage the completion + schedule social postings

πŸ‘‰ Monitor relevant social trends and integrate them into engaging social posts

CONTENT EXECUTION πŸ“Έ

πŸ‘‰ Content creator + editor of short form videos and UGC photography for social channels (Instagram + TikTok)

πŸ‘‰ Curate graphics for Instagram posts + Instagram stories

Social Campaigns 🧠

πŸ‘‰ Manage social campaigns for the launch of Corrective Experience Comfort Cream, Self-Exploration Kit, and Securely Attached Collection

πŸ‘‰ Organize social campaigns for Mental Health Awareness month

πŸ‘‰ Create influencer campaign for 2022 holiday + other brand activations

INFLUENCERS + Partnerships 🀝

πŸ‘‰ Create influencer strategy and operate via Shopify Collabs

πŸ‘‰ Source + outreach to influencers for gifting and potential partnerships

πŸ‘‰ Coordinate virtual events with guests + influencers

πŸ‘‰ Assist in social collaborations with brands such as: August, EXPERIMENT, Clevr Blends, and The Earthling Co.

CREATIVE + DESIGN 🎨

πŸ‘‰ Assist the creative direction at photoshoot sets

πŸ‘‰ Idealize concepts for PR packaging, merch tools + website revamp

πŸ‘‰ Assist in designing graphics for social posts + brand assets

leadership ⚑️

πŸ‘‰ Co-lead mental health deep dive meetings with mental health experts + guests

πŸ‘‰ Organize Selfmade’s book club for Securely Attached Collection

πŸ‘‰ Manage the Editorial team

πŸ‘‰ Develop the TikTok + influencer strategy

Social Content

COMFORT CREAM LAUNCH

SELF-EXPLORATION LAUNCH